brand-monitoring
Brand monitoring tool for tracking mentions across social media platforms. Monitor Reddit, Google News, YouTube, and DuckDuckGo for brand mentions. Includes sentiment analysis, trend tracking, crisis detection, and competitor comparison. No API key required for basic monitoring.
Install
npx skills add https://github.com/nexscope-ai/ecommerce-skills --skill brand-monitoringSKILL.md
Brand Monitoring š”
Track brand mentions across social media platforms and analyze sentiment.
Installation
npx skills add nexscope-ai/eCommerce-Skills --skill brand-monitoring -g
Features
- Mention Monitoring ā Track brand mentions across platforms
- Sentiment Analysis ā Positive/negative/neutral classification
- Trend Tracking ā Monitor mention volume changes
- Crisis Detection ā Alerts for negative spikes or crisis keywords
- Competitor Comparison ā Share of voice analysis
- Keyword Extraction ā Identify trending topics
- Report Generation ā Weekly/monthly reports
Supported Platforms
| Platform | Method | Stability |
|---|---|---|
| Public JSON API | ā ļø Rate limited | |
| Google News | RSS Feed | ā Stable |
| DuckDuckGo | Instant Answer API | ā Stable |
| YouTube | HTML/RSS | ā ļø Unstable |
Analysis Dimensions
| Dimension | Method | Output |
|---|---|---|
| Volume | Mention count | Trend graph |
| Sentiment | NLP analysis | Sentiment score |
| Sources | Platform breakdown | Source distribution |
| Keywords | Topic extraction | Word cloud |
| Competitors | Share of voice | Comparison chart |
Usage
Basic Monitoring
python3 scripts/monitor.py "YourBrand"
With Competitors
python3 scripts/monitor.py '{
"brand": "YourBrand",
"competitors": ["CompA", "CompB"],
"platforms": ["reddit", "google_news"]
}'
Demo Mode
python3 scripts/monitor.py --demo
Output Example
š” Brand Monitoring Report
Brand: YourBrand
Period: Last 7 days
Platforms: Reddit, Google News, YouTube
āāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāā
š MENTION OVERVIEW
Total Mentions: 127
āāā Reddit: 82 (65%)
āāā Google News: 35 (28%)
āāā YouTube: 10 (8%)
āāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāā
š SENTIMENT ANALYSIS
Positive: 45% āāāāāāāāāā
Neutral: 38% āāāāāāāāāā
Negative: 17% āāāāāāāāāā
Overall Score: 7.2/10 ā
āāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāā
š TREND (7 days)
Mon āāāāāāāā 25
Tue āāāāāā 18
Wed āāāāāāā 21
Thu āāāāāāāāā 28
Fri āāāāāāāā 22
Sat āāā 8
Sun āā 5
āāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāā
š„ TRENDING KEYWORDS
1. quality (32x)
2. shipping (28x)
3. customer service (22x)
4. price (18x)
5. recommended (15x)
āāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāāā
ā ļø ALERTS
š“ Negative spike on Thursday (+40%)
Related to: shipping delays
Recommendation: Monitor and respond
Crisis Detection
| Alert Level | Trigger | Action |
|---|---|---|
| š¢ Normal | < 20% negative | Continue monitoring |
| š” Warning | 20-40% negative | Investigate sources |
| š“ Crisis | > 40% negative | Immediate response needed |
Monitoring Workflow
Set up brand keywords
ā
Monitor platforms
ā
Analyze sentiment
ā
Detect anomalies
ā
Generate alerts
ā
Weekly report
Part of Nexscope AI ā AI tools for e-commerce sellers.
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